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Fractional leadership, sales training and public sector growth

Helping ambitious businesses build better sales functions through fractional leadership, sales training and coaching, and specialist public sector advisory

Track record

Impact

With 20+ years of sales experience, I bring practical commercial leadership to help businesses build stronger sales teams, create predictable pipeline and unlock new revenue.

> 20

Years in Sales

10+

Years in Sales Leadership

+47%

Average First-Year Revenue Growth

£10m+

Public Sector Opportunities Uncovered

Ben, founder of Qolaba

Meet Your

Fractional Sales Director

Hi, I'm Ben, Founder of Qolaba, Fractional Sales Director and Sales Coach helping ambitious founders and business leaders build and refine their sales function.

I have over 20 years' experience in sales, 10+ years in sales leadership, across a mix of startups and scale-ups. Having built and scaled sales teams across the UK and Europe I have learnt what it takes to build, onboard and manage high-performing sales teams at speed.

In 2025, I decided to move away from corporate roles and setup Qolaba, which allows me to follow my passion for supporting ambitious founders and senior leaders to build high performance sales engines.

Why fractional? For me, I get to work with a range of exciting businesses in many different sectors. For my clients, they are almost always too early-stage to hire a full-time sales leader (and often don't have the £150k+ required to pay for one). What they do need however is someone who can work with them to build their sales processes, setup their tech stack, onboard / train their sales team and own revenue, with little to no ramp time. That's where I come in

Ready to supercharge your sales engine?

Book a Call

Services

Why Work With Me?

Whether I work with you as your Fractional Sales Director, your Coach, Mentor, Trainer or Public Sector Specialist I work alongside you and/or your team to lead, execute, and deliver measurable outcomes

01

Seasoned Sales Professional

I have direct sales experience as an SDR and Account Executive. As a Sales Director, I have hired and coached successful SDRs and AEs. Now I bring this experience as a Fractional Sales Director and Sales Coach

02

Proven Frameworks

With over 20 years in both direct sales and sales leadership, I have built a wide range of proven frameworks, templates and processes which can be quickly tailored to your specific business needs

03

Results Driven

I am not a consultant, I don’t tell you what to do. Instead, I work as part of your team to implement real change that has a lasting impact on topline revenue and bottom line profitability. You don’t pay for my time, you pay for the results I will deliver

Ready to build your sales engine?

Book a call