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NowSkills

How an independent training provider sharpened its public sector sales approach and built lasting internal capability.

Written by

Ben Lovegrove

Published on

12 January 2024

The Company

NowSkills is an independent training provider with a direct ESFA apprenticeship delivery contract, who have been delivering impactful digital apprenticeships since 2013.

The Need

Having had some small successes in the public sector, the Founder & CEO felt that this was an underserved market that could yield higher value, long-term contracts. They were registered on some frameworks / DPSs but were aware that these were out of date and not providing sufficient opportunities.

The Solution

Working fractionally over an initial period of three months, in collaboration with their Senior Leadership Team, we refined their submissions on the frameworks / DPSs as well as upskilling members of the sales team in how to proactively prospect for public sector contracts.

Testimonial

What the client had to say

"Rather than just advising, Ben brought real-world public sector expertise to provide clarity and structure to our public sector sales efforts, focussing on building internal capability.

The frameworks, playbooks and training he delivered have allowed us to take a more proactive approach to public sector sales.

In a short period of time, he helped us clearly define our ideal public sector customers, sharpen our messaging, and put in place practical processes that have already resulted in significant new opportunities for us."

Mark Norse

Mark Norse

Founder & CEO, NowSkills

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